British Airways PLC British Airways Essay -- Business Management Studi

British Airways PLC British Airways British Airway’s PLC is the largest international airline in the world. It is based at Heathrow airport in London, the busiest international airport in the world, and has a global flight net-work through such partners as USAir in the United States, Qantas in Australia, and TAT European airlines in France. Via its own operational and those of its alliance partners, British Airways serves 95 million passengers a year, using 441 airports in 86 countries and more than 1,000 planes. The principal activities of British Airways is the operation of international and domestic scheduled and charter air services for the carriage of passengers, freight and mail and the provision of ancillary services. The term British Airways was formed by the merger of it two predecessors namely------- (1) (BOAC)-----British Overseas Airways Corporation (2) (BEA)-----British European Airways These two operated as separate airlines previously, the new tattle â€Å"British Airways† commended in April 1974. The structure of BA consists of the many divisions under which British Airways operate. Its structure continues to under CO necessary changes, which BA regards as the way forward. Some of its structural changes go on to include operating in partnership with Subsidiaries, Franchisees, and Allied Airlines. These several components come together with British Airways to provide a more effective and smoother working of passenger services. Among these operating divisions, BA remains the major shareholder. However, in cases where BA has a minority share holding, these aircraft operate under the colours of their parent airline. This sharing agreement though successful, could sometimes make it difficult to recognise, who the true operator of a particular aircraft is. BA airways are a vast organisation, running fleets of aircrafts to Varying destinations. This calls for great formalisation of procedure; and CO-operation with subsidiaries, partners, and other bodies which form its structure. This section; British Airways structure has to do with leadership of this enormous concern. There are three Directors; seven executive directors; there is the leadership team which has to do with British Airways, marketing; flight operations; investments; and passenger safety, and interest. The leadership team are also responsibl... ...es and which are now having a significant impact on the airline and its fleet plants. These plans and strategies are also being shaped by the removal of barriers to world trade though deregulation, and increasing access to new markets. These factors have brought about the strategies which are now shaping British Airways for the rears ahead. Firstly, a major cost saving Business Efficiency Programme has been underway for some time, which has enabled the airline to remain to profitable by delivering savings that are targeted to reach  £1bn per year by 2001. Secondly, product improvements have included the World Traveller re-launch in 1998 followed by a Club World upgrade including fully flat beds, and improvements to first class and Concorde, plus an on-going drive to improve the basic service standards which passengers expect, such as good punctuality and baggage delivery performance. The airline is also concentrating on attracting more high-yielding premium-fare passengers and operating the routes which maximise profitability. Other significant strategies include a major revision of the airline’s fleet plans and further development of its partnerships and alliances.